If youâre a student of R&B music or an avid TikTok watcher, youâre likely to have have come across Brent Faiyaz’s iridescent sounds. Fans are often drawn in by his whimsical vocals, which starkly contrast his lyrical content. Rejecting R&B’s lovey-dovey musical tropes, he instead covers adultery and promiscuity like a modern-day rap star.
First made famous with his debut album âSonder Sonâ back in 2017, Brent achieved astonishing viral success with last yearâs âDead Man Walkingâ. Now, after last February’s forthright EP ‘Fuck The World’, heâs working on album number two, and started 2021 off right by releasing the cool and retro âGravityâ, a collaboration with Tyler, the Creator.
With a new album on the horizon, we caught up with Brent to discuss âShow Her Offâ, his new song for International Womenâs Day (March 8); his love of fashion; and his second album. Hereâs what we learned.
Album two is in the works, and itâs already got a name…
Thatâs right â a second album is on the horizon! Normally, artists think of the names of their albums after theyâve made the music, but not Brent: âIf I have a collection of songs for an EP or mixtape, I create the narrative afterwards; but usually with an album, I have a concept and the name first.â
His next projectâs title, he lets slip to NME, is âMake it Out Aliveâ. However, heâs only been working on it for the past year so donât expect it too soon. He’s still in the early stages of making the album and believes heâs âin a more mature spaceâ to make us an album even better than his previous releases.
âAround the time I was working on âFuck The Worldâ, I was travelling everywhere, just wiling out, living out of a suitcase,” he says. “The entire process of working on that record, I was on bullshit. But now, Iâm a homeowner and shit. I got a dog and am trying to elevate. Iâm working out, eating healthier, reading books. Making âMake it Out Aliveâ is going to be a reflection of all of that.â
Heâs a (not-so) secret book worm
âI was reading Neil Postmanâs Amusing Ourselves to Death. Itâs one of my favourites,â Brent tells NME when we ask whatâs kept him busy during while grounded due to the pandemic.
He adds: âIt talks about how when youâre young, they teach you about the book Fahrenheit 451 in school, where [America] burned all the books so nobody would have access to information. He says that a real dystopian society will [emerge] when no one will want to read a book. People are so distracted with iPhones and TV and being entertained that people can really do you dirty and sweep it under the rug.â
While lockdown has offered Brent a lot of time to sink his teeth into some good paperbacks, for him itâs not necessarily about reading the most complex texts â itâs about a bookâs message.
âItâs so crazy that people decide that a book is challenging or oppressive based on the type of words they use versus how profound it is,” he says. “Motherfuckers will take literary somersaults and tricky words and euphemisms and metaphors and similes over an actual message⊠Itâs like when you have a favourite rapper and people will be like, âMan, that punchline is crazy!â â but what are they actually talking about?ââ
Earlier in his career Brent, felt pressured to make hits
Listening back to his discography, you can hear Faiyazâ confidence grow across his years in the limelight. But how does the timid guy from the debut, who spoke about loyalty and âsimpingâ over his love interests, end up as the cheeky and cocksure Brent we all love today?
He explains it comes from growth and experience of being a musician, and says that earlier on in his career he may have felt swayed to make music that sounded a certain way: âIâll listen to certain things that I made back then, and Iâm like, âI wish I could have done this, I wouldâve done thatâ. When you start out making music, you just want to make something that people will like. So I might’ve written songs and known people were gonna like [them], and knew [they were] going to be received a certain way and it was safe â but in my head I always wanted to make a âFuck The Worldâ.
âI wanted to talk about [rebellious things], but I was scared. I ain’t know how that was going to be powerful. I was performing on stage and performing these songs every night, and Iâm like, âI really want to sing about some other shit.ââ
Although âDead Man Walkingâ went viral on TikTok, you wonât see Brent taking part in any of the apps dance crazes
Last year Brentâs single âDead Man Walkingâ found its way onto TikTok â and duly blew up. âItâs crazy for realâ he says of app. âIâm kinda late on the whole TikTok game. I ain’t never made a TikTok or nothing, but when I see them, Iâm like, ‘Thatâs crazy.’ Thatâs a whole world I know nothing about⊠And I canât dance for shitâ
Weâd love to see the 25-year-old swing his arms as the music behind him and proclaiming how much of a âSavageâ he is â one of the app’s favourite pastimes â but while Brent doesnât make any TikTok content, he happily consumes it.
âI really be fucking with that [TikTok craze] Buss It challenge though,” he says. “Thereâs been dances in hip-hop and thereâs been dances in music since the beginning of time â all those dances, crazes. And if the kids like it, I rock with it.â
Heâs a big fan of Japanese fashion
On TikTok âDead Man Walkingâ has become the soundtrack to gen-Zers showing off aesthetically pleasing outfits or makeup looks in twinkly filtered rooms. Whatâs his take on fashion altogether?
âIâve always been into [fashion] for years now,” he says. “Iâve been big on Issey Miyaki, Junya Watanabe, KAPITAL â Iâve really been on my Japanese shit lately. But Iâve also been on my own shit, too â I fuck with some archive Jean Paul Gaultier⊠I like archive kinda shit.
âYou canât ever tell where shit is going to go. You canât ever call that shit but I know shit changes every 20 years. Last 10 years everyone was on their â90s shit; now theyâre on their â00s shit.â
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