Kanye West has reportedly opened a new Yeezy office in Los Angeles next door to a building owned by Adidas.
West partnered with Adidas under the Yeezy banner in late 2013, with their first joint collection then debuting in 2015.
Last year, Adidas ended its long-running partnership with West and Yeezy in October over the rapper’s string of antisemitic comments, with the brand calling his actions āunacceptable, hateful and dangerousā.
Now, a post from fan site Donda Times appears to reveal that the new Yeezy office is located on Los Angeles’ Melrose Avenue, between Laurel and North Edinburgh streets.
All that separates the new office from the Adidas building is a hairdressers.
Back in February, Adidas warned of potential major profit losses after severing ties with WestĀ last year.
Following a āthorough reviewā, it was confirmed that the brand would immediately stop production of its line of Yeezy products and halt payments to the artist and his companies.
Adidas said that it was expected to take a hit of up to ā¬250million (Ā£217million) to its net income in 2022 as a result of the decision. Now, asĀ BBC NewsĀ reports, Adidas has published itsĀ financial guidance for 2023Ā in which the sports giant refers to āthe significant adverse impact from not selling the existing [Yeezy] stockā.
Last November, it was reported that Adidasā chief executive and other senior figures at the company had talked about the potential fallout from its relationship with West as long as four years prior.
It came after a report fromĀ Rolling StoneĀ made claims over the treatment of employees at Yeezy, with someĀ ex-staff alleging a ācult-like atmosphereā at the brandās office. The outlet was unable to contact West for the article.
Later, an open letter from workers at Yeezy and Adidas accused the rapper of using porn and āmind gamesā to bully and manipulate staff.
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